First State Bank of the Florida Keys was recognized with the 2013 "Communicator Award" by the International Academy of Visual Arts (IAVA) for the environmental public service music video, "Moolah the Dancing Manatee Goes Green."
The video, featuring the Bank's mascot Moolah, was designed to promote Going Green by using the Florida Keys as the background for this important environmental message. It was produced by KWHS’s Conch 5 Studios audio visual department who provided original music, film production, and editing services.
The video has been in the media, on television, and viewed by thousands can be found on YouTube.com under "Moolah the Dancing Manatee" or on the KeysBank.com website.
The Communicator Awards are sanctioned and judged by the International Academy of Visual Arts, an invitation-only group consisting of top-tier professionals from acclaimed media, communications, advertising, creative, and marketing firms.